Route One Catalogue

2003-2005

What was needed

An A5 mail-order catalogue for Route One's range of skate, inline and bmx gear

What Sodapop did

We worked on the Route One catalogue from its inception to the last issue in 2005. The catalogue grew from 64 to 128 pages in that time, and the print run was around 250,000. We liaised with Route One to bring the catalogue forward from its start point, introducing more photography and better page design throughout the life of the publication. We handled everything from flatplan to final print files.

Image gallery

Click on any image to see an enlargement

We produced ten issues of the Route One Catalogue

Layout is bright and image-led

Issue One, 2003

The final issue featured Wee Man on the cover...

Product pages were often well-filled!